Over 800 boys and girls of the past two school years in Emilia-Romagna committed to creating a video or radio spot can bring home to their peers (but not only) the importance of donating blood.
Expires April 15 the deadline to deliver what has been achieved for the second edition of "Red Submarine. The talent we have in the blood do emerge ", organized by region, Regional Education Office and associations and Avis Fidas, even now, however, can draw a positive balance with regard to participation: this year involved more than 50 colleges, which are added to participating individuals or groups outside of school has developed its own project.
Among the objectives of the second edition, again as a testimonial Marcorè Blacks, is to achieve a finished product and the original (non-stop to the idea, the design of a story-board, as was possible in the previous edition) So committed to the realization of the spot, even in a simple way, using technologies more familiar to young people, such as mobile phone and computer.
by a panel of experts will be awarded 18 papers, two per province, audio, and video. Among the 18 provincial finalists, 9 and 9 for the video category for the audio category, will be chosen the two winners: in this case projects will be performed in a professional manner and be aired on MTV and Radio Deejay.
The wider participation has been recorded to date in Bologna, which "rescues" from the poor attendance of the first edition (it was bringing up the rear of the nine provinces): 12 participating institutions in the Bologna area, while in other provinces, the average participation is 5 or 6 high schools. From the look to the data already collected for this second edition, it is clear that many institutions have focused on the enhancement of their skills: making two examples, those who study in the field of tourism services has emphasized the value of hospitality, attention to becoming the next similarity altruism and solidarity, the characteristics of those who commit the act of donating their own blood, who studied graphic design has used different techniques that come together to emphasize a great achievement made so many contributions.
In general, there is a very positive response from students and many were also collected from the assessments headmasters and teachers who have grasped the meaning and ultimate purpose of an initiative that calls for the active and conscious young people on a very significant issue. The attention, in fact, is focused on who is going to become an adult and then the opportunity to become a donor, the intention is to make us think, but especially to understand what values \u200b\u200bthe children recognize the gesture of the free gift of a part of himself. Often, talking to young people, we hear that have not reported and lack of interests and ideals; work for the realization of a video advertisement or a radio ad that invites you to donate blood shows, on the contrary, the ability to get involved and most importantly, the desire to defend and affirm certain basic values \u200b\u200blike friendship, family, health rights and solidarity.
projects the world and express the views of children, language, behavior, choice of environments and situations, express their particular way of sharing with other choices, to involve their peers, to draw attention to something that is really "vital" and "invite" to make a gesture free to donate. A choice for which there can be no excuses - they said the students ITIS Volta Borgotaro Val Tidone, Piacenza - winners of last year with the video "freely give even a dog!", Starring a cute little dog that enters a clinic for blood donation, the ad was screened in 110 cinemas in the region. Sure, there may be physical limitations, health reasons, problems related to particular periods of life, but that the free blood donation is an important thing for these children is not under discussion. Among the limitations to this choice, no doubt, there are a few 'laziness and a belief that someone else will think, but in fact, faced with a serious event such as an earthquake or incident of a companion, no one says that donate blood is nonsense. Interesting reflection from which some students have gone to Ravenna - in their project for the last edition of the competition - to convey the reasons behind the decision to become a donor: "To help those around you when you need it you need to prepare as for all the things that matter like to query or an exam, and for those who want to donate you must first become a donor for all, for those who do not know, without will know who your help, at which point the only certainty is that you're doing something useful, something that tastes good for you and for others ... something so beautiful that it should become a vice. "
In this spirit, the contest is part of a broader perspective, offering an exceptional collection of messages that offer hope, that plague, and that through the spread laid on MTV and Radio Deejay for the two winning projects at the regional level, becoming a witness captivating for many.
the first edition of Red Submarine (2008-2009 school year) participated in 326 students from 28 institutions in the region, with 144 proposals for video, the competition, which prcedentemente had asked people to make a cartoon and a slogan "Donate blood, leaves a mark", is becoming an increasingly important element of the communication campaign carried out by several years by the Emilia-Romagna and associations and Avis Fidas to promote blood donation, through a program of joint activities and the slogan "A small gesture can make a great life: donate blood, just important."
In Emilia-Romagna transfusion facilities are operating 13 hospitals, three in Bologna, one in each of the provincial capitals and one in Faenza. Donations are active hospital blood collection centers, collection points blood of voluntary associations and, in most municipalities, the collection points set up periodically in the premises of the associations, hospitals and clinics of the Health Trusts. Avis Fidas and ensure each year, 160 000 active donors (you can donate blood from 18 to 67 years).
The Health Service of Emilia-Romagna has an average daily need of about 800 units of blood, a need largely met, as they are gathered together, thanks to donors, approximately 250 thousand units of blood per year. This lets you continue to contribute to the needs of other regions that can not be self-sufficient with their collection, nevertheless, is necessary to increase the donor because they increase the services you need blood. We need new recruits, from young people but also by new citizens, people from other parts of the world who came to live in Emilia-Romagna, which already account for 3% of total donors.
Marcorè Blacks in the video presentation of the competition underscores this need: "As you know, the blood can not be manufactured - Marcorè recalls - but you can give, is a small gesture that anyone can make, but a fundamental gesture which can sometimes save a life. It 'a gesture that makes us feel better, sometimes it has also scared, but it is a fear that can easily be overcome, maybe in a group. Go, therefore, to obtain information from associations and from hospitals and understand, it is really easy. I have the same donor for many years and I know for sure that it is just good will, it is to win more laziness than anything else. "
Video clips and audio clips for the contest Red Submarine should be sent no later than April 15 by email and by post:
- e-mail: info@concorsoredsubmarine.it
- by post: Nouvelle, via Roma 41-40061 Minehead (Bo).
All information on the contest and donation of blood is available at www.donaresangue.it.
In addition, from April 15 to May 10, you can see and hear the work presented consultation with the regional channel www.youtube.com/user/redsubmarine2009.
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